Bank Life Sales Soar

U.S. banks sold 32% more life insurance during the first 3 quarters of 2009 than they did during the comparable period in 2008, according to Kehrer-LIMRA.

Kehrer-LIMRA, Windsor, Conn., has published percentage change figures, not figures on the total volume of life insurance products sold. Bank life sales account for just a portion of all U.S. life sales.

But the growth rate for life sales at banks far outpaced the life sales growth rate for the U.S. life insurance industry as a whole, Kehrer-LIMRA reports.

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