Technology

Creating Customer Value From Life Insurance’s Billion-Dollar Health Records Business

Who runs one of the world’s largest personal health records businesses? Today the life insurance industry spends over $1 billion annually on the routine chore of creating and compiling the exams, lab tests, and attending physician statements (APSs) required to underwrite the 10 million plus life insurance applications submitted in the United States. Unlike most health records, these documents and files tend to be imaged or otherwise organized into digital formats to drive down the cost of the underwriting process.
What if this routine expense could be transformed into a value added service that customers appreciate and look forward to receiving? And what if the value of this service shifted the customer’s perspective to the point that they didn’t really mind the wait for their policy to be underwritten?

Much Work to be Done Before the Boomers Bolt

Though more marathon than sprint, insurers are indeed in a race to glean as much as they can from a graying IT workforce possessing increasingly rare skill sets and a vast amount of institutional and system-specific knowledge.

Considering the stakes, carriers need to make tactical considerations, including shifting internal staff and outsourcing certain functions, in order to maximize the effectiveness of these workers.

North American Policy Administration Systems 2010: Life, Health, and Annuities ABCD Vendor View

Celent provides a detailed look at 18 policy administration systems for life, health, and annuities.

In a new report, North American Policy Administration Systems 2010: Life, Health, and Annuities ABCD Vendor View, Celent looks at policy administration systems available to insurers in North America. The report is part of a series on policy administration systems (PAS) in the United States, Canada, Europe, and Asia.

Life Web Searches Rise

Internet users searched for life insurance information on the Web about 16.6 million times in 2009, according to a Web traffic measurement firm.

Automated Life Underwriting

The Marketing and Distribution and Product Development Sections along with the Committee on Life Insurance Research, are pleased to make the following report available. Authored by a Mike Batty and Alice Kroll of Deloitte Consulting, the report summarizes the results of a company survey on the utilization of life insurance automated underwriting systems.

Tests May Reveal Hidden Predictors of Heart Disease

A new approach to analyzing electrocardiograms--a ubiquitous test of the heart's electrical function--could predict who is most likely to die after a heart attack. Researchers at MIT found that measuring how much the shape of the electrical waveform varies from beat to beat identifies high-risk patients better than existing risk factors. If the findings hold up in further clinical trials, the technology could be used to figure out which heart attack patients need the most aggressive treatment.

“The New Normal” is Insanity

More and more, it seems, “Welcome to the new normal” is becoming the mantra of the day when it comes to the pace of our business enterprises. We hear it everywhere from the hip technology gurus (ahem) and the purveyors of new technology. But what exactly are we talking about here?

LIDMA: ESignature Is Here

Most large life insurers that sell through direct marketing programs have electronic signature tools in place or plan to introduce them within the next 12 months. The Life Insurance Direct Marketing Association, Atlanta, has published that finding in a summary of results from a survey of 14 large insurers.

Technology Review: Simpler Colon Cancer Screening

A new blood test could improve cancer-screening compliance.

Analyzing Cancer Cells to Choose Treatments

Microfluidics chips allow scientists to study circulating cancer cells and determine their vulnerabilities.

Gen Re Risk Insights: August 2009

The latest issue looks at:

  • Underwriting the Elderly - Findings From a U.S. Survey
  • Beyond Containment but Well Into the Guessing Game - The Novel A/H1N1 Influenza Pandemic
  • Evidence-based Underwriting - Rheumatoid Arthritis

Less Art, More Science

Improving its private-label market for term life insurance gave Transamerica Reinsurance an entirely new perspective on automated underwriting.

Risk Selection: Considering New Mortality Markers

While life insurers continue to reflect mortality improvements in their pricing, it is uncertain how much of the improvements can be attributed to better underwriting information and processes and how much to general mortality improvements in the insured population. Dave Dorans, Vice President of Mortality Solutions, discusses life insurance underwriting with Tia Goss Sawhney, owner of TSStrategic Consulting, LLC.

The Point: How Culture and Technology are Speeding the Need for Life Insurance Transformation

The challenge of a changing customer base means life insurers must prepare for a seismic shift, according to Accenture.

Pardon me, Rush, but what's your expertise in the medical records technology arena again?

Despite what Rush Limbaugh would have us believe, the movement toward electronic medical records is not about some Orwellian plot. Hospitals' Electronic Wasteland looks at stimulus funds aiming to change a system largely devoid of in-depth electronic record keeping.

ReFocus: Automated Underwriting and Straight-Through Processing: The Present and Future of Underwriting Technology

Presentation at ReFocus 2009.

Virtual Roundtable: Online Risk

Managing the risks, liabilities and solutions associated with electronic processes and interactions related to conducting business over the Internet is a challenge for every insurance company today. The exposure to online risks is pervasive, potentially affecting most aspects of an insurance organization, including assets, operations, finances, legal, regulatory compliance and even reputation. Exactly how serious is the threat of cyber attacks on insurance operations, and what currently are the most dangerous cyber threats to carriers' systems?

Insurers Shift To Customer-focused Predictive Analytics Technologies

As insurers transform into more customer-focused organizations, their predictive analytics initiatives are, in turn, starting to focus more on the overall customer experience.

Predictive Analysis Allows Insurers to Stay Ahead of Constantly Evolving Fraudsters

When used with data mining tools and street investigations, predictive analytics can be among the biggest electronic enemies of the fraud rings that cost insurers tens of billions of dollars annually.

Emerging Technologies Fight Claims Fraud

Industry insiders discuss emerging technologies, including predictive modeling and other tools, that allow special investigations units to be more proactive in addressing fraud.

Technology’s Effective Role in Underwriting

Building a bona fide mortality management solution is not easy, but the value-creating potential is too big to ignore. In the short run, a mortality management solution improves operational efficiencies and mortality results. In the long run, it captures data that provide essential insights for building competitive products and meeting evolving regulatory demands, according to Joanne Collins, Lead Consultant, Product Consulting & Development.

Best Practices for an Underwriting System

A state-of-the-art underwriting system, including a rules engine, is a must in today’s life insurance environment. What’s more, underwriting systems aren’t just for assessing risks. The newest and best underwriting systems can actually aid in the management process.

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